Co-authors Henrik Wenøe and Dr. Joseph Riggio unveil the Satisfaction Cycle®, a transformative framework that helps turn satisfied customers into Positive Activists—loyal advocates who promote your brand from within.

Ready to stop chasing transactions and start building trust? This methodology is your roadmap to long-term value, client loyalty, and sales success—especially in today’s uncertain economy.

Learn more in their international best-selling book Satisfaction Selling: How to Become a Trusted Advisor in High-Value Complex Sales and Build a Movement of Positive Activists.