Tis the season to gift responsibly! Holiday shoppers are becoming more socially aware, opting for gifts with more social effect. Whether ample time was spent selecting gifts or purchased on a whim, there’s nothing more rewarding than knowing that should a gift get shelved away or put to good use, it will somehow benefit more than just the person it was purchased for. Philosophy’s “hope & grace” initiative is the first of its kind in the beauty industry to support mental health and well-being. More than 450 million people worldwide suffer from mild to serious mental health issues such as post-traumatic stress, depression, anxiety, bipolar disorder, self–esteem and financial stress – all of which disproportionately affect women around the world. This brand wide commitment contributes 1% of all sales to the hope and grace fund which awards multiple financial grants each year to local organizations working to empower women through promotion of mental health and wellbeing, and the prevention and treatment of related issues. philosophy’s hope & grace initiative allows shoppers to tackle holiday gifting and charitable giving, with quality gifts that truly make a difference.

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