Smithfield® partners with Actress Joanna Garcia Swisher to donate one million meals to No Kid Hungry through “Make Breakfast, Share Breakfast” Campaign

Smithfield, Va. – October 2, 2017 – This fall, Smithfield partners with No Kid Hungry, an organization committed
to providing innovative solutions to combat childhood hunger, to donate one million meals to children in
communities across America through its “Make Breakfast, Share Breakfast” campaign. As breakfast is the most
important meal of the day, Smithfield is encouraging consumers to get involved and help support No Kid Hungry’s
in-school breakfast programs and the one in six children suffering from food insecurity in America.
Now through October 31, 2017, consumers can help Smithfield and No Kid Hungry reach their goal by purchasing
a Smithfield breakfast product – for every purchase Smithfield will donate one meal to No Kid Hungry. To double
their donation, consumers can also post a picture of their Smithfield breakfast on social media and use the
hashtag #BreakfastPower to generate a second donation to No Kid Hungry. The goal is to donate $100,000 to
No Kid Hungry to supply over one million meals to children across the country.
Earlier today, actress and mom JoAnna Garcia Swisher joined Smithfield and No Kid Hungry to kick off the
campaign at Dunleith Elementary School in Marietta, Georgia, for a “Smithfield Shares Breakfast” local
community event. Throughout the event, Garcia Swisher helped provide a nutritious breakfast featuring
Smithfield breakfast items and mingled with students as they started their school day. She later joined school
administrators for an assembly celebrating the importance of breakfast, noting how students who eat breakfast
are likely to achieve 17.5% higher scores on standardized tests, according to a study by No Kid Hungry.
“Growing up, my mom was a teacher so back-to-school season always meant getting back into a routine and
having a successful start to the school year. Too often though, kids can’t get the necessary nutrition they need
to succeed,” said Garcia Swisher. “Breakfast is the most important meal of the day for me and my family.
That’s why I’m excited to partner with Smithfield for its Make Breakfast, Share Breakfast initiative to help
ensure all kids have access to the nourishment they need to start their day.”
“Hunger affects 13 million children in the United States, and three out of four teachers say their students regularly
come to school hungry,” said Jill Davis, senior vice president of corporate partnerships at Share Our Strength,
the national organization behind the No Kid Hungry campaign. “We know breakfast is the most important meal
of the day and helps these students perform better in school, so we are grateful to Smithfield for supporting
children in need. Through this program, we can work together to ensure that no child goes hungry.” No Kid
Hungry’s work is made possible thanks to a network of local community partners like Atlanta Community Food
Bank who share No Kid Hungry and Smithfield’s commitment to ensuring every child has access to healthy
meals, every day.
“Statistics have shown that breakfast is a powerful thing and one that can have an impact on a child’s success
in school. As a food company, we are dedicated to making sure every child can start their day with a delicious,
wholesome breakfast,” said Michael Merritt, senior director of brand marketing for Smithfield. “That’s why we’re
honored and excited to partner with No Kid Hungry and JoAnna Garcia Swisher to help raise awareness of
childhood hunger and support the organization’s in-school breakfast programs nationwide.”
Participating Smithfield products include everything from Smithfield bacon and breakfast sausage to Anytime
Favorites ham and fully cooked breakfast sandwiches. For more information on the Make Breakfast, Share
Breakfast campaign and how to donate, visit,, or @SmithfieldBrand on Twitter and Instagram.

Related links:  Smithfield No Kid Hungry